The TRAINING Guys
"Your Business and Personal FUTURE, supported by our PURPOSE-DRIVEN training!"
The TRAINING Guys are committed to providing powerful life-changing PURPOSE-DRIVEN training!

Training for Purpose — Changing Businesses and Lives
At The TRAINING Guys, we design training for purpose that empowers people and transforms businesses. Our programmes include Brand Ambassador Training, equipping retail staff with customer service and point of sale skills to boost sales and loyalty; Personal Finance 4 Teens, a practical financial literacy and money management course for teenagers; and AfriBizKid, an entrepreneurship and small business training programme designed for Africa. From workplace skills development to teen money management and entrepreneurship training, we provide purpose-driven training that changes businesses and lives across South Africa and beyond.
Developed for Purpose
Impactful
Online and Classroom Lead
Personal Finance 4 Teens
- Money Skills Every Teen Needs for Life -
Learning how to manage money as a teenager is one of the smartest choices you can make for your future. Money doesn’t have to be confusing – it can actually become your superpower. The earlier you understand it, the more freedom, confidence, and choices you’ll have in life. While many people spend years stressed about finances, you have the chance to get ahead by building smart habits now.
In this course, Personal Finance 4 Teens, you’ll discover the core principles of money, practical skills to manage it wisely, and the mindset shifts that separate successful people from the rest. You’ll learn how to make, save, and grow money, avoid the common traps that catch young adults, and create a strong foundation for independence and financial freedom.
By the end, you won’t just understand how money works – you’ll know how to make it work for you, AND how important it is to learn these skills at a young age. These are habits and skills that will stay with you for life, shaping your confidence, security, and success for years to come.
The TRAINING Guys take things to the next level with this training. Click on the button to find out more.
Training Content
- Debunking The Six Myths Of Personal Finance
- Chapter 1: Money Mindset & Habits
- Chapter 2: Earning Money
- Chapter 3: Budgeting Basics
- Chapter 4: Saving & Goal Setting
- Chapter 5: Banking & Financial Tools
- Chapter 6: Introduction To Investing
- Chapter 7: Smart Spending
- Chapter 8: Understanding Credit & Debt
- Chapter 9: Giving & Generosity
- Chapter 10: Planning For The Future
Extra Bonus Sessions!
- Life At 25 Vs. 45: Planning Early Vs. Waiting
- Building Generational Wealth
- Entrepreneurship
BRAND Ambassador Training
- From Attendant to Ambassador — Growing Sales Through Service -
Most shop attendants simply wait behind the counter for customers to buy something — and in the process, stores lose out on sales and loyalty opportunities. The Brand Ambassador Training Programme transforms ordinary store staff into confident, proactive Brand Ambassadors who warmly engage every customer, uncover needs, and match them with the right products at the right price.
Through interactive role-playing, practical sales tools, and a simple 3-step engagement model, attendants learn how to greet customers with impact, discover their budget and preferences, and upsell complementary products without being pushy. This training not only drives 10–30% sales growth, but also creates a customer experience that builds loyalty, trust, and repeat business.
With The TRAINING Guys, your people don’t just serve customers — they become your most powerful brand advocates.
Training Content
- Introduction to Brand Ambassadorship
- The Mindset Shift: From Attendant to Ambassador
- First Impressions and the Power of a Warm Greeting
- Customer Engagement Essentials
- Understanding Cultural & Demographic Sensitivities in South Africa
- Active Listening and Needs Discovery
- The Budget Conversation – Positioning Without Pressure
- Product Knowledge and Customer Profiling
- Upselling and Cross-Selling with Confidence
- Creating Positive Customer Journeys
- Handling Customer Objections and Questions
- Role-Playing: Real-Life Sales Scenarios
- The Daily Ambassador Checklist
- Measuring Success: From Service to Sales Growth
- Sustaining the Ambassador Mindset Beyond Training
AfriBizKid
- The Children of Africa, Turning Ideas into Sustainable African Businesses -
AfriBizKid presents Starting Your Small Business (SYSB), the FIRST EVER training on how to start and build a small business in Africa, designed and taught by people from Africa, for the Children of Africa.
By 2100, Africa’s population will have grown to over four billion inhabitants!
This startling figure means that WE, as Africans, are going to have to become a lot better at creating job opportunities to support the needs of our beautiful and diverse continent.
Small businesses become medium enterprises, which can go on to become large enterprises in farming, manufacturing and commercial sectors.
AfriBizKid is designed to engender the basic knowledge of starting and growing a small business . . . for Africa’s children, as young as TEN years old!
The TRAINING Guys advocate that empowering your child to start his or her own small business is one of the best starts you can give them.

Contact Us to Find Out More
Fill in this form and we will be in touch within 24 hours!